22 Feb

Words and music

Chermayeff & Geismar Collection Box 13 Folder 1: Concert Associates, Inc., Stecher & Horowitz announcement, undated. (Full size)

Here, a few of the pieces Brownjohn, Chermayeff & Geismar designed for Concert Associates. The exemplify the work of the firm at the time, which was busy exploring the properties of vernacular signage; type became a visual form for them and was utilized like another medium. Robert Brownjohn’s design for pianists Stecher & Horowitz hints at a cleaner version of Tony Palladino’s Psycho book jacket.

The form and scale of the number 5 below reminds me of one of the firm’s most famous works, the three-ton number 9 that sits outside 9 W. 57th Street in Manhattan.

Chermayeff & Geismar Collection Box 13 Folder 1: Concert Associates, Inc., Roger Wagner Chorale announcement, 1960.

Chermayeff & Geismar Collection Box 13 Folder 1: Concert Associates, Inc., Robert Gerle announcement, undated.

Chermayeff & Geismar Collection Box 13 Folder 1: Concert Associates, Inc., Stecher & Horowitz announcement, undated.

Chermayeff & Geismar Collection Box 13 Folder 1: Concert Associates, Inc., Solisti di Zagreb announcement, c. 1960.

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22 February 2011
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Comments

The kids today have a tool called “The Computer”.
Why can’t they design with class like yesterday?
Perhaps it is not the computer, but just smarts.
This stuff is still new and fresh looking, and done
by loving hands.

pat taylor

 

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